by Keith | Aug 7, 2024 | Customer Relationship Management, Sales Automation, Sales Process, Sales Tools, Technical Sales
In today’s fast-paced sales environment, efficiency is key. Automation tools in CRMs like HubSpot and Salesforce can transform your workflow, freeing up valuable time for more strategic activities. Here’s how you can leverage automation to boost your sales...
by Keith | Aug 5, 2024 | Customer Relationship Management, Sales Process, Sales Tools, Technical Sales
In the realm of sales engineering, efficient data management is a cornerstone of success. Salesforce, a leading customer relationship management (CRM) tool, provides an essential platform for managing customer data, tracking sales processes, and ensuring that...
by Keith | Aug 5, 2024 | Podcast Episodes
Welcome back to “Altar of the Demo Gods”! In Episode 34, hosts Keith Wilson and John Morton delve into the world of Salesforce (SFDC) and explore how Sales Engineers can leverage this powerful CRM tool to streamline their processes and boost efficiency. 🚀...
by Keith | Aug 2, 2024 | Client Engagement, Communication, Discovery, Sales Process, Technical Sales
In the world of sales engineering, metrics are essential for demonstrating the value of your solution and driving sales success. Metrics provide a quantifiable way to show how your product or service meets customer needs, solves problems, and delivers tangible...
by Keith | Jul 31, 2024 | Client Engagement, Sales Process, Technical Sales
In sales engineering, the ability to articulate a compelling value proposition can make or break a deal. A strong value proposition not only highlights the unique benefits of your solution but also aligns these benefits with the specific needs and objectives of your...
