by Keith | Oct 23, 2024 | Career Development, Career Path, Sales Engineering, Sales Process
For many security researchers, transitioning to a sales engineer role can seem like a daunting leap. After years of technical work—whether reverse-engineering malware, analyzing threats, or developing security solutions—the idea of moving into a sales role can feel...
by Keith | Oct 21, 2024 | Career Development, Career Path, Client Engagement, Personal Development, Sales Engineering, Technical Sales
Sales engineering is a unique role that blends deep technical knowledge with the ability to engage and communicate with customers. Sales engineers act as the bridge between a company’s technical offerings and its customers’ business needs. This vital role ensures that...
by Keith | Oct 16, 2024 | Career Development, Client Engagement, Communication, Customer Engagement, Customer Retention, Personal Branding, Personal Development, Professional Development
In the competitive world of technical sales, having a strong command of emotional intelligence (EQ) can be a game-changer. While many professionals in the field focus heavily on mastering technical skills and product knowledge, the ability to understand and manage...
by Keith | Oct 14, 2024 | Career Development, Communication, Customer Engagement, Personal Branding, Personal Development, Professional Development
In today’s rapidly evolving business environment, the ability to sell is not just about product knowledge or technical expertise—it’s about connecting with customers on a human level. Soft skills in technical sales are increasingly recognized as the...
by Keith | Oct 2, 2024 | Career Development, Career Path, Communication, Work Culture
A toxic work culture can destroy team morale, hinder productivity, and increase employee turnover. In sales engineering, where collaboration and technical expertise are essential, the effects of a negative culture can be disastrous. But how do you identify the signs...
by Keith | Jul 17, 2024 | Career Development, Professional Development, Professional Networking
While social media has revolutionized professional networking, the power of in-person connections remains unparalleled. In this blog, we explore how combining digital and in-person networking strategies can maximize your professional growth and opportunities. Benefits...
