by Keith | Feb 12, 2024 | Podcast Episodes
In this episode of Altar of the Demo Gods, Keith Wills and John Morton share their insights on building rapport and trust. They discuss the importance of being clear and consistent in your messaging, and how authenticity can make a difference in winning over clients....
by Keith | Feb 5, 2024 | Podcast Episodes
In this episode of “Altar the Demo Gods,” hosts Keith Wilson and John Morton are joined by guest Charles Herring to discuss the importance of training, building trust, and creating a strong sales pipeline. They also delve into the role of coaches,...
by Keith | Jan 29, 2024 | Podcast Episodes
In this episode of “Altar of the Demo Gods,” hosts Keith Wilson and John Morton are joined by guest Charles Herring to discuss the importance of training, building trust, and creating a strong sales pipeline. They also delve into the role of coaches,...
by Keith | Jan 22, 2024 | Podcast Episodes
In this episode of Altar the Demo Gods, sales engineers Keith Wilson and John Morton are joined by special guest Charles Herring, the Chief Technology Officer of startup WitFoo. Together, they share their advice and insights on various topics, including identifying...
by Keith | Jan 15, 2024 | Podcast Episodes
In this episode of Altar of the Demo Gods, Keith Wilson and John Morton discuss the MEDIC framework for sales teams. They explain that MEDIC stands for Metrics, Economic Buyer, Decision Criteria, Decision Process, Identified Pain, and Champion, and how it serves as a...
by Keith | Jan 8, 2024 | Podcast Episodes
In this episode of Altar the Demo Gods, hosts Keith Wilson and John Morton discuss the world of sales engineering. They dive into the different types of products and services, such as SaaS and PaaS, and how they are consumed by customers. They also share...