by Keith | Jul 12, 2024 | Career Development, Objection Handling, Sales Engineering
Many technical professionals hesitate to enter the sales field due to negative stereotypes associated with sales roles. This blog explores strategies to overcome this hesitation by focusing on education and empathy, transforming the sales process into a valuable...
by Keith | Jul 10, 2024 | Communication, Customer Retention, Sales Engineering
Sales can often be perceived negatively, especially by those with a technical background. However, viewing sales through the lens of education can transform this perception and lead to greater success. This blog delves into how adopting an educator’s mindset can...
by Keith | Jul 8, 2024 | Career Development, Sales Engineering
Transitioning from a military career to the corporate world can be challenging yet rewarding. This blog explores the journey of a former military professional who successfully navigated this transition, leveraging her military experience to excel in technical sales....
by Keith | Jul 2, 2024 | Communication, Sales Engineering, Sales Process, Sales Tools
Identifying key stakeholders is a crucial step in any sales process. Understanding who has influence and decision-making power within an organization can significantly impact your ability to close deals. This post will explore strategies for identifying key...
by Keith | Jun 3, 2024 | Artificial Intelligence (AI), Sales Engineering, Technical Sales
As the digital transformation accelerates, artificial intelligence (AI) is becoming an indispensable tool in various sectors, including sales engineering. AI’s ability to automate repetitive tasks and analyze vast amounts of data is revolutionizing how sales...
by Keith | May 6, 2024 | Customer Retention, Sales Engineering, Technical Sales
In the competitive world of technical sales, customer retention is as crucial as acquiring new clients. For sales engineers and technical sales professionals, building and maintaining strong customer relationships is key to long-term success. This guide explores the...