by Keith | Aug 2, 2024 | Client Engagement, Communication, Discovery, Sales Process, Technical Sales
In the world of sales engineering, metrics are essential for demonstrating the value of your solution and driving sales success. Metrics provide a quantifiable way to show how your product or service meets customer needs, solves problems, and delivers tangible...
by Keith | Jul 29, 2024 | Client Engagement, Sales Tools, Technical Sales
In the dynamic world of sales engineering, understanding and effectively utilizing Customer Verifiable Outcomes (CVOs) can be a game-changer. CVOs provide a tangible way to align your solutions with your customers’ needs, ultimately driving value and success. In...
by Keith | May 6, 2024 | Customer Retention, Sales Engineering, Technical Sales
In the competitive world of technical sales, customer retention is as crucial as acquiring new clients. For sales engineers and technical sales professionals, building and maintaining strong customer relationships is key to long-term success. This guide explores the...
